About us

B2B Research is a boutique research organisation focused on the delivery of high quality customised projects. Our researchers are highly experienced public-sector researchers and academics who are specialists in research, design and evaluation of client or citizen services.

We us an innovative business model mostly seen in the collaborative economy. The business is structured to take advantage of the expertise of a range of specialist disciplines, rather than a large corporate organisation that must maintain a consistent flow of projects to support a large workforce. The business remains a flexible and agile network of consultants and academics who collaborate to resolve topics of interest and who are focused on quality.

Jo'Anne Langham LR-5b.jpg
Principal and Senior Director - Jo'Anne Langham

Jo has 25 years of experience in service design and in leading human-centered design teams. She has mentored and trained service designers and researchers for 15 years. During her work in industry she established research and design teams and lead large scale public sector design projects. Jo’Anne was awarded the prestigious Australian Taxation Office Commissioner’s Scholarship in 2010 and has used her research to advance design in the public sector and to support gender parity.